Essentials of Corporate Finance (Mcgraw-hill/Irwin Series in Finance, Insurance, and Real Estate)
Essentials of Corporate Finance (Mcgraw-hill/Irwin Series in Finance, Insurance, and Real Estate)
9th Edition
ISBN: 9781259277214
Author: Stephen A. Ross Franco Modigliani Professor of Financial Economics Professor, Randolph W Westerfield Robert R. Dockson Deans Chair in Bus. Admin., Bradford D Jordan Professor
Publisher: McGraw-Hill Education
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Chapter 4, Problem 5CTCR
Summary Introduction

To critically think about: The deceptive advertising.

Introduction:

Present value refers to the current worth of the future cash inflows after discounting with a discount rate. As the value of present dollar is more than the future dollar, the future values tend to be higher than the present values. This might lead to deceptive advertising.

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Postpurchase dissonance is a function of   a. None of the mentioned   b. The difficulty of choosing among the alternatives   c. The degree of commitment or irrevocability of the decision   d. All of the mentioned   e. The importance of the decision to the consumer
Which of the following arguments supports the view that regulation is not necessary, particularly to the extent that it currently exists? Select one: a. Markets for information are not efficient and therefore produce a sub-optimum amount of information, given the problem of 'free riders'. b. Accounting information is like any other good, and people will be prepared to pay for it to the extent that it has a use. c. Investors need protection from fraudulent organisations that may produce misleading information. d. Information asymmetry exists because not everyone has the same power over resources to obtain the information they need.
Discuss the reasons why some issues that confront a buyer are often not clear from an ethical perspective.

Chapter 4 Solutions

Essentials of Corporate Finance (Mcgraw-hill/Irwin Series in Finance, Insurance, and Real Estate)

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