Strategic Management
4th Edition
ISBN: 9781260141931
Author: Rothaermel
Publisher: MCG
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Chapter 4, Problem 2ESI
The chapter mentions that one type of resource flow is the loss of key personnel who move to another firm. Assume that the human resources department of your firm has started running ads and billboards for open positions near the office of your top competitor. Your firm is also running Google ads on a keyword search for this same competitor. Is there anything unethical about this activity? Would your view change if this key competitor had just announced a major layoff?
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