Chapter 3, Problem 3.2UYK

Explanation of Solution

a.

Structure of the industry as per the Porter’s five forces model:

In the given scenario, the customers (student) have strong bargaining power.

• The student has various options for finding the job. They can surf on the internet for availability of jobs, register to some job portal, seeing the advertisement in the newspaper.
• The threat of substitution may be low as the students have more demand in the summer work.
• As the student tries to spend the summer vacation effectively in doing some summer jobs...

Explanation of Solution

b.

Recommending competitive strategy:

After analyzing the part “a”, it suggests that there is difficulty to achieve profit in this industry. Competing only on the cost alone will leads to problems in the industry...

Explanation of Solution

c.

Primary value chain activities applied to the business:

• Inbound logistics refers to acquiring the available jobs and organizing them in a particular manner which will help them to match the student skills. It is organized based on the job opportunities and requirements. Making some arrangements to the customer that makes them easier to contact them and provide information about job opportunities...

Explanation of Solution

d.

Business process for recruiting students:

As a marketing and sales technique, the student qualification and their capability towards the performance for the job is determined by testing the skills and interest survey...

Explanation of Solution

e.

Information system which provide support to the business process in part d:

• A Web-based system uses the Internet web technologi...

Explanation of Solution

f.

Effects in competitive strategy by process in part d and system in part e:

The business process which has been used above is one of the ways to distinguish itself from the competition. This process may enhance the service and lead their company to attain good level...