
Concept Introduction:
Profit Margin Ratio:
Profit Margin Ratio is a profitability ratio that represents the percentage income earned on the sales. It is calculated by dividing the Net Income by the Sales. The formulas to calculate the Profit margin is as follows:
Profit Margin = Net Income / Sales
Asset Turnover Ratio:
Asset Turnover Ratio is an efficiency ratio that represents the sales earned on the average assets invested in the business. It is calculated by dividing the Sales by Average total assets. The formulas to calculate the Asset Turnover Ratio is as follows:
Return on Investment = Net Income / Average Total Assets
Note: Average total assets are calculated as an average of beginning and ending total assets. The formula to calculate the average total assets is as follows:
Requirement-a:
To Calculate:
The Margin, Turnover, and ROI of Firm D

Answer to Problem 3.12E
The Margin, Turnover, and ROI of Firm D are as follows:
Margin | 3.8% |
Turnover | 2.5 |
ROI | 9.5% |
Explanation of Solution
The Margin, Turnover, and ROI of Firm D are calculated as follows:
Net Income (A) | $61,750 |
Sales (B) | $ 1,625,000 |
Average Total Assets (C) | $ 650,000 |
Margin (A/B) | 3.8% |
Turnover (B/C) | 2.5 |
ROI (A/C) | 9.5% |
Concept Introduction:
Profit Margin Ratio:
Profit Margin Ratio is a profitability ratio that represents the percentage income earned on the sales. It is calculated by dividing the Net Income by the Sales. The formulas to calculate the Profit margin is as follows:
Profit Margin = Net Income / Sales
Asset Turnover Ratio:
Asset Turnover Ratio is an efficiency ratio that represents the sales earned on the average assets invested in the business. It is calculated by dividing the Sales by Average total assets. The formulas to calculate the Asset Turnover Ratio is as follows:
Return on Investment: The Return on Investment is profitability ratio that measures the percentage of profit earned on average assets invested in the business. Return on asset is calculated by dividing the net income by average total assets. The formula to calculate Return on assets is as follows:
Return on Investment = Net Income / Average Total Assets
Note: Average total assets are calculated as an average of beginning and ending total assets. The formula to calculate the average total assets is as follows:
Requirement-b:
To Calculate:
The Turnover and Average Total Assets of Firm E

Answer to Problem 3.12E
The Turnover and Average Total Assets of Firm E are as follows:
Average Total Assets | $ 1,500,000 |
Turnover | 2.3 |
Explanation of Solution
The Turnover and Average Total Assets of Firm E are calculated as follows:
Net Income (A) | $ 241,500 |
ROI (B) | 16.10% |
Average Total Assets (C) = A/B | $ 1,500,000 |
Sales (D) | $ 3,450,000 |
Turnover (D/C) | 2.3 |
Concept Introduction:
Profit Margin Ratio:
Profit Margin Ratio is a profitability ratio that represents the percentage income earned on the sales. It is calculated by dividing the Net Income by the Sales. The formulas to calculate the Profit margin is as follows:
Profit Margin = Net Income / Sales
Asset Turnover Ratio:
Asset Turnover Ratio is an efficiency ratio that represents the sales earned on the average assets invested in the business. It is calculated by dividing the Sales by Average total assets. The formulas to calculate the Asset Turnover Ratio is as follows:
Return on Investment: The Return on Investment is profitability ratio that measures the percentage of profit earned on average assets invested in the business. Return on asset is calculated by dividing the net income by average total assets. The formula to calculate Return on assets is as follows:
Return on Investment = Net Income / Average Total Assets
Note: Average total assets are calculated as an average of beginning and ending total assets. The formula to calculate the average total assets is as follows:
Requirement-c:
To Calculate:
The Sales, Margin, and Net Income of Firm F

Answer to Problem 3.12E
The Sales, Margin, and Net Income of Firm F are as follows:
Sales | $ 2,040,000 |
Net Income | $ 255,000 |
Margin | 12.5% |
Explanation of Solution
The Sales, Margin, and Net Income of Firm F are calculated as follows:
Average Total Assets (A) | $ 1,700,000 |
Turnover (B) | 1.2 |
Sales (C) = A*B | $ 2,040,000 |
ROI (D) | 15% |
Net Income (E) =(A*D) | $ 255,000 |
Margin (E/C) | 12.5% |
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Chapter 3 Solutions
Principles of Financial Accounting (Elon University)
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