EBK CRAFTING AND EXECUTING STRATEGY: CO
EBK CRAFTING AND EXECUTING STRATEGY: CO
21st Edition
ISBN: 9781259899577
Author: Thompson
Publisher: YUZU
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Chapter 2, Problem 1LO
Summary Introduction

To explain: The critical reason for the managers to have a clear strategic vision on the growth of the company.

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Explanation of Solution

The strategic vision states the aspiration of the management for the future aspects of the company and the direction and course in order to achieve them. The company with a panoramic view of “where it is going” provides the aspiration of the company. Thus, it is essential for the managers to have a clear strategic vision.

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