Gross Margin Ratio: A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company. To determine : 1. Computation of gross margin ratio for Apple for each of the three most recent years. 2. Computation of gross margin ratio for Google for each of the three recent years. 3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

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Answer 1

Question

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

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Answer 2

Question

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Expert Solution & Answer

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Answer 3

Question

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Expert Solution & Answer

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Answer 4

Question

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Expert Solution & Answer

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Answer 5

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Answer 6

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Answer 7

Chapter 19, Problem 2BTN

To determine

Gross Margin Ratio:

A gross margin ratio is profitability ratio which indicates how much gross profit a company is making compare to its revenue. The revenue after incurring the direct costs of the business is called gross profit. Gross margin ratio is ascertained by dividing the gross margin by the net sales of the company.

To determine:

1. Computation of gross margin ratio for Apple for each of the three most recent years.

2. Computation of gross margin ratio for Google for each of the three recent years.

3. Do your computed gross margin ratios indicate good cost control for each company? Explain.

Answer 8

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Answer 9

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Answer 10

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Answer 11

Ch. 19 - Prob. 1DQ Ch. 19 - Prob. 2DQ Ch. 19 - Prob. 3DQ Ch. 19 - Prob. 4DQ Ch. 19 - Prob. 5DQ Ch. 19 - Prob. 6DQ Ch. 19 - Prob. 7DQ Ch. 19 - Prob. 8DQ Ch. 19 - Prob. 9DQ Ch. 19 - Prob. 10DQ

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