MARKETING-W/MINDTAP ACCESS CARD
12th Edition
ISBN: 9781305427198
Author: Lamb
Publisher: CENGAGE L
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Chapter 18, Problem 7LO
Summary Introduction
To discuss: The aspect of developing a social media plan.
Social media marketing is a process used to promote goods or service through digital tools or website. It is a media used by the users to exchange information, messages, content, data, and ideas.
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Discuss the aspects of developing a social media plan?
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Chapter 18 Solutions
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- State three reasons why companies use social media?arrow_forwardExplain the scope and benefits of social media and social commerce to an organization of your choicearrow_forwardIdentify the cause of the convergence of the real and digital worlds and how this will affect the future of social media.arrow_forward
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