CONNECT ONLINE ACCESS
CONNECT ONLINE ACCESS
8th Edition
ISBN: 9781259898877
Author: KINICKI
Publisher: MCGRAW-HILL HIGHER EDUCATION
Question
Book Icon
Chapter 15.4, Problem 2SA15.2
Summary Introduction

To determine:

The improvements that can be made to increase the value of social media within the company.

Introduction:

Social media is a medium through which information is mediated through the use of computer and related technologies. Some of the examples of social media are Facebook, Twitter, blog post, LinkedIn, Wikipedia, Reddit, Pinterest, etc. Social media analytics is collecting data from the social media websites and using that data in making decisions within the company. Negative comments if any should be used in taking making improvements within the company.

Blurred answer
Students have asked these similar questions
As for The Soup Kitchen Project, why is managing and addressing risk is very important?  After consulting with stakeholders and other team members for suggestions, why do you think utilizing an adaptive management risk approach would be great?
What employees will be eligible ? how long must the employees be employed under the plan ? what is the level of cost of the company will take on ?
In a small island developing country, the service sector has been dominated by four companies: LightingPros Ltd., Island Solutions Inc., Real Services Co., and Entertainment Enterprises. Each company offers similar services, including event planning, catering, transportation, equipment rental, and audio-visual production. At present clients engage different companies for specific services, creating a balanced distribution of business across the market. However, recent shifts in client preferences have disrupted this equilibrium. Clients now prefer the convenience and efficiency of working with a single provider that can offer a comprehensive package of services. This has led to a significant decline in business for some companies that are unable to offer the full suite of services on their own. Some of the challenges faced by the companies include limited-service offerings, client convenience where clients prefer working with a single vendor to simplify communication, reduce costs, and…
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Understanding Business
Management
ISBN:9781259929434
Author:William Nickels
Publisher:McGraw-Hill Education
Text book image
Management (14th Edition)
Management
ISBN:9780134527604
Author:Stephen P. Robbins, Mary A. Coulter
Publisher:PEARSON
Text book image
Spreadsheet Modeling & Decision Analysis: A Pract...
Management
ISBN:9781305947412
Author:Cliff Ragsdale
Publisher:Cengage Learning
Text book image
Management Information Systems: Managing The Digi...
Management
ISBN:9780135191798
Author:Kenneth C. Laudon, Jane P. Laudon
Publisher:PEARSON
Text book image
Business Essentials (12th Edition) (What's New in...
Management
ISBN:9780134728391
Author:Ronald J. Ebert, Ricky W. Griffin
Publisher:PEARSON
Text book image
Fundamentals of Management (10th Edition)
Management
ISBN:9780134237473
Author:Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher:PEARSON