MANAGEMENT INFORMATION SYSTEMS
15th Edition
ISBN: 9780134640037
Author: LAUDON
Publisher: PEARSON
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Chapter 15, Problem 2RQ
Explanation of Solution
Strategies for global business and organizational structure
- The main strategies include domestic exporting, multinational, franchiser and transnational.
- Domestic exporting includes heavy centralization of corporate activities in the home country of origin.
- Production, sales, marketing, finance, and other such functions are set up in order to optimize resources in the home country.
- Foreign marketing is totally reliant on the domestic home base...
Explanation of Solution
System configuration for supporting global strategy
- The four main system configurations include centralized, duplicated, decentralized and networked.
- Centralized system configuration includes systems development and operations that occur totally at the domestic home base.
- Duplicated system configuration includes systems development that occu...
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