BUSN 11 -INSTRUCTOR'S. EDITION
11th Edition
ISBN: 9781337407175
Author: Kelly
Publisher: CENGAGE L
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Question
Chapter 13, Problem 1LO
Summary Introduction
To discuss: Distribution and differences between physical distribution and channels of distribution.
Expert Solution & Answer
Explanation of Solution
Distribution: It is the process of movement of goods or services from a source to its destination by using distribution channel and also making a product that are available for customer or the business who needs it.
Differences between physical distribution and channels of distribution:
- Physical distribution is the actual movement of goods that along the distribution path whereas, channels of distribution is the network of organization which connects producers to consumers.
- Physical distribution involves a network of transportation, warehousing, storage and final delivery at the destination, whereas, channels of distribution is the chain of individuals involved in the process of getting the product from producer to the customer.
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BUSN 11 -INSTRUCTOR'S. EDITION
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