Web Development and Design Foundations with HTML5 (9th Edition) (What's New in Computer Science)
Web Development and Design Foundations with HTML5 (9th Edition) (What's New in Computer Science)
9th Edition
ISBN: 9780134801148
Author: Terry Felke-Morris
Publisher: PEARSON
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Chapter 13, Problem 1FWD

Explanation of Solution

Search Engine Optimization:

Search engine optimization is a process to affect the visibility of a website by optimizing the content which results to show up high in the search results list. In order to optimize the content, one needs to add the description Meta tag to each page.

While promoting a website, developers need to follow the following tips and tricks of Search Engine Optimization:

  • Web developers need to understand the SEO process and need to stay away from guaranteed SEO results.
  • Web developers need to do keyword research and publish fresh content frequently.
  • Web developers need to make the URL and the website user friendly.
  • Web developers need to keep track of backlinks...

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