Introduction to Information Systems: Seventh Edition
Introduction to Information Systems: Seventh Edition
7th Edition
ISBN: 9781119362913
Author: Rainer
Publisher: John Wiley & Sons Inc
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Chapter 12, Problem 1OC
Program Plan Intro

Descriptive analytics:

Descriptive analytics is a beginning stage of processing the data which generates the synopsis of past data to provide the useful information and probably plan the data for future analysis.

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Descriptive analytics of Rent the Runway’s (RTR) business model:

Rent the Runway (RTR) is a company which helps to buy the designer clothes in wholesale and rents them across the web by charging the fraction of cost of the dress.

  • When RTR dealers make a decision to purchase new clothes by following 40 data point lists such as zippers, stitching, material, and shape to identify whether the cloth will delay the severity of several rentals.
  • The longer the lifetime of clothes, the higher the return on capital cost.
  • In the middle of the year 2016, company gets average of 30 turns per dress for rental.

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