
International Business: The Challenges of Globalization (8th Edition)
8th Edition
ISBN: 9780133866247
Author: John J. Wild, Kenneth L. Wild
Publisher: PEARSON
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Chapter 11, Problem 2TAI1
Summary Introduction
To Determine:
If there are certain industries for which the statement might be more or less true.
Introduction:
Globalization and technology have increased the interaction between the different nation's markets. The ease of access to international markets has resulted in similar cultures and markets around the world. In other words, Globalization and advanced technology are rapidly removing the cultural differences.
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