Database System Concepts
Database System Concepts
7th Edition
ISBN: 9780078022159
Author: Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher: McGraw-Hill Education
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Chapter 10, Problem 10E

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Four ways to use weblogs data can be beneficial to the website:

1. Marketing:

Information stored in log data can be very useful for marketers. Using this data, marketers can understand how various visitors search their website and use it to make purchases. It helps in understanding previously lost sales and offers improvement in potential areas.

2. Analysis:

Analysis of the log data helps in understanding various aspects of the website such as response time. This part is also related to product analysis and service analysis. This can help in attracting more page requests. Analysis of various error messages can offer insights into working on user-friendliness as well as interface improvement. One can learn more about customer base, geo-location, etc...

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(Short-answer) b. Continue from the previous question. Suppose part of the data you extracted from the data warehouse is the following.   Identify the missing values you think exist in the dataset. Use Column letter and Row number to refer to each missing value in the dataset. Please write down how you want to address each particular missing value (you can group them if they receive same treatment). For imputation, you do not need to calculate the exact imputed values but just describe what kind of value you want to use to impute.
Please original work Locate data warehousing solutions offered by IBM, Oracle, Microsoft, and Amazon Compare and contrast the capabilities of each solution and provide several names of some organizations that utilize each of these solutions. Please cite in text references and add weblinks
Need Help: Which of the following statements about confusion matrix is wrong A) Confusion matrix is a performance measure for probability prediction techniques B) Confusion matrix is derived based on classification rules with cut-off value 0.5 C) Confusion matrix is derived based on training partition to measure a model’s predictive performance D) None of the above
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