Microeconomics, Student Value Edition (6th Edition)
Microeconomics, Student Value Edition (6th Edition)
6th Edition
ISBN: 9780134125756
Author: R. Glenn Hubbard, Anthony Patrick O'Brien
Publisher: PEARSON
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Chapter 10, Problem 10.4.12PA
To determine

How to apply the concept of behavioral economics.

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Students have asked these similar questions
What can observing people’s actual choices tell us about their preferences? Whatis this approach called?
Q. 4 Economists suggest that common people consciously equate marginal utility with price as they are shopping for groceries, but I don't think anyone else but economists may do this and I suspect even they slip up. It is ridiculous to describe consumer behavior in terms of a theory that consumers have never even heard of. Humans are not super calculators. Many times people buy things on a whim. For example, I buy chewing gum at the checkout counter and it is not on my original list of items to purchase. Discuss Is the Homo Economicus assumption, that is, humans have the super-cognitive ability, are super-rational, and possess full information of all relevant costs, tradeoffs, budget available, and consequences, a reasonable assumption, or is there some other psychological model of consumer behavior that seem s more reasonable and explain observed human behavior well.
Briefly discuss four disadvantages of using Cost-benefit analysis to measure utility.
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