Principles of Information Systems (MindTap Course List)
13th Edition
ISBN: 9781337516945
Author: STAIR
Publisher: Cengage
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Chapter 1, Problem 1CTQ2
Explanation of Solution
Benefits of connected-car technologies:
From the point of view of improving long term customer relationship, other than selling more cars the benefits provided by connected car technology are:
- Connected-cars technologies use an embarrassment of services to ensure driver's safety and provide alerts, warnings and so on.
- It connects the drivers, passengers to a digital ecosystem where they can avail emergency services as well as other useful service, thus providing a rich mobility experience...
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Apart from the apparent benefit of increased vehicle sales, what else may
connected-car technology provide manufacturers like BMW in terms of
enhancing long-term customer relationships?
Uber, headquartered in San Francisco, was founded in 2009 by Travis Kalanick and Garrett Camp and has grown explosively since then to over 500 cities across the globe with drivers signing up at an exponential rate. Uber offers a compelling value proposition for both customers and drivers. Customers can sign up for free, request and pay for a ride (at a cost Uber claims is 40% less than a traditional taxi) using a smartphone, and get picked up within a few minutes. No need to stand on a street corner frantically waving, competing with others, or waiting and waiting for an available taxi to drive by. Furthermore, customers using the Uber app know just how long it will take for the ride to arrive and how much it will cost in advance. Uber’s value proposition for drivers is that it allows them to set their own hours, work when they like, and put their own cars to use generating revenue.Rather than having a dispatcher in every city, Uber has an Internet-based app service running on cloud…
How do intangible services differ from tangible services, and what challenges do they pose for marketing?
Chapter 1 Solutions
Principles of Information Systems (MindTap Course List)
Ch. 1.1 - Prob. 1RQCh. 1.1 - Prob. 2RQCh. 1.1 - Prob. 1CTQCh. 1.1 - Prob. 2CTQCh. 1.2 - Prob. 1RQCh. 1.2 - Prob. 1CTQCh. 1.2 - Prob. 2CTQCh. 1.3 - Prob. 1RQCh. 1.3 - Prob. 2RQCh. 1.3 - Prob. 1CTQ
Ch. 1.3 - Prob. 2CTQCh. 1.4 - Prob. 1RQCh. 1.4 - Would you expect to see more funds allocated to...Ch. 1.4 - Prob. 1CTQCh. 1.4 - Prob. 2CTQCh. 1.5 - Prob. 1RQCh. 1.5 - Prob. 2RQCh. 1.5 - Are there other alternative strategies for the...Ch. 1.5 - Prob. 2CTQCh. 1 - Prob. 1SATCh. 1 - Prob. 2SATCh. 1 - Prob. 3SATCh. 1 - Prob. 4SATCh. 1 - Prob. 5SATCh. 1 - Prob. 6SATCh. 1 - Which of the following is not a key organizational...Ch. 1 - Prob. 8SATCh. 1 - Prob. 9SATCh. 1 - Prob. 10SATCh. 1 - Prob. 11SATCh. 1 - Prob. 12SATCh. 1 - Prob. 13SATCh. 1 - Prob. 14SATCh. 1 - Prob. 15SATCh. 1 - The two fundamental strategies for system...Ch. 1 - Prob. 17SATCh. 1 - Prob. 18SATCh. 1 - Prob. 1RQCh. 1 - Prob. 2RQCh. 1 - Prob. 3RQCh. 1 - Prob. 4RQCh. 1 - Prob. 5RQCh. 1 - Prob. 6RQCh. 1 - Prob. 7RQCh. 1 - Define the term software. What are the two primary...Ch. 1 - Prob. 9RQCh. 1 - Prob. 10RQCh. 1 - Prob. 11RQCh. 1 - Prob. 12RQCh. 1 - Prob. 13RQCh. 1 - Prob. 14RQCh. 1 - Prob. 15RQCh. 1 - Prob. 16RQCh. 1 - Prob. 17RQCh. 1 - Prob. 18RQCh. 1 - Prob. 19RQCh. 1 - Prob. 20RQCh. 1 - Prob. 21RQCh. 1 - Prob. 22RQCh. 1 - Prob. 1DQCh. 1 - Prob. 2DQCh. 1 - Prob. 3DQCh. 1 - Prob. 4DQCh. 1 - Prob. 5DQCh. 1 - Prob. 6DQCh. 1 - Prob. 7DQCh. 1 - Prob. 8DQCh. 1 - Prob. 9DQCh. 1 - Prob. 10DQCh. 1 - Prob. 11DQCh. 1 - Prob. 12DQCh. 1 - Prob. 13DQCh. 1 - Prob. 14DQCh. 1 - Prob. 2PSECh. 1 - Prob. 3PSECh. 1 - Prob. 2TACh. 1 - Prob. 3TACh. 1 - Prob. 1WECh. 1 - Prob. 2WECh. 1 - Prob. 1CECh. 1 - Prob. 2CECh. 1 - Prob. 1CTQ1Ch. 1 - Prob. 2CTQ1Ch. 1 - Prob. 3CTQ1Ch. 1 - Prob. 1CTQ2Ch. 1 - Prob. 2CTQ2Ch. 1 - Prob. 3CTQ2
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