Within a large rental corporation where the commercial rental segment dominated, Gary managed the residential rental segment. Gary enjoyed taking the underdog role, trying to generate more income and higher returns than corporate expected. The corporate minimum required return was 8%, while its WACC was 7%. He recently became aware of new rental properties in a prime location. He assumed he'd be able to secure two key rental properties in his target area. He considered where his division stood in terms of profitability and asset position at year-end, and created a projection for the next year as follows. Sales Gross margin Operating income After-tax operating income Operating assets Total assets Current liabilities Current Year-End $638,000 295,000 138,000 100,900 1,450,000 1.720,000 201,000 Projected Next Year $812,000 408,000 193,000 142,700 2.210,000 2.510.000 270,000
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- You recently joined ABC Limited, a small company holding a leading position in an embryonic market. You notice that your boss is very optimistic about the company and argues that ABC Limited's future is ensured. Your boss validates his argument by providing the following reasons. • ABC Limited has sixty percent share of the market due to the lowest cost structure, and • The company has the most reliable and highest-valued products. Required: You are required to write a memo to your boss outlining why the assumptions posed might be incorrect.UrLink Company is a newly formed company specializing in high-speed Internet service for home and business. The owner, Lenny Kirkland, had divided the company into two segments: Home Internet Service and Business Internet Service. Each segment is run by its own supervisor, while basic selling and administrative services are shared by both segments.Lenny has asked you to help him create a performance reporting system that will allow him to measure each segment’s performance in terms of its profitability. To that end, the following information has been collected on the Home Internet Service segment for the first quarter of 2017. Budgeted Actual Service revenue $24,800 $25,000 Allocated portion of: Building depreciation 10,300 10,300 Advertising 4,700 4,200 Billing 3,200 3,200 Property taxes 1,100 1,200 Material and supplies 1,400 1,300 Supervisory salaries 9,400 9,400 Insurance 4,300 3,200 Wages…The top managers at Latoya's Lanterns are evaluating two new projects: Project A involves a nationwide expansion and marketing campaign and Project B involves investing in the research and design team and licensing the best new lanterns to other large companies. The head of sales advocates for Project A; she says, "The revenue on this proposal is huge! It'll bring in way more money for the company!" The head of R&D advocates for Project B; she says "Yes, A has a high revenue, but up front costs are too high and there's a lot more uncertainty about how many sales we'll make, especially further into the future. Project B is smaller, but it has a higher expected NPV." Answer the following questions. From a finance perspective, which manager has the better argument, Sales or R&D? Why? Which project would you probably support? What financial information would you want to see before picking a project to support? What non-finance information might influence your decision in favor of…
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