Why is the data being so valuable and organisation need to prevent the data from being missed use by third parties?

Principles of Information Systems (MindTap Course List)
13th Edition
ISBN:9781305971776
Author:Ralph Stair, George Reynolds
Publisher:Ralph Stair, George Reynolds
Chapter5: Database Systems And Big Data
Section: Chapter Questions
Problem 1DQ
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Why is the data being so valuable and organisation need to prevent the data from being missed use by third parties?

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