Answered: Which advertisement/commercial is…

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter6: Target Markets: Segmentation And Evaluation

Section: Chapter Questions

Problem 3SC

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Background Jio Phone Next launched in India on the eve of Ganesh Chaturthi 2021. It will be the brand's first smartphone made in collaboration with Google, which is also being touted as the most affordable smartphone in the country. The Jio Phone has been one of the most anticipated product launches in India this year. First announced at Reliance's Annual General Meeting earlier this year, it is a 4G and VoLTE enabled feature - phone, but the main reason for the frenzy around it is that it is effectively free - the hardware, at least. Buyers will need to pay Rs. 1,500 as a security deposit, but that's refundable after three years if you return the phone and meet all the terms and conditions. Reliance started accepting pre-bookings for the smartphone in August with deliveries promised to begin in September. Initial launch markets are Pune, Ludhiana, Coimbatore and Cuttack. Product details The Jio Phone is a 4G and VoLTE ertabled feature phone from Reliance. It has a single Nano-SIM slot…

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Which advertisement/commercial is better at capturing current marketplace trends? *the other bartleby didn't answer the question