what is the summary of this topic?
Century 21 Accounting General Journal
11th Edition
ISBN:9781337680059
Author:Gilbertson
Publisher:Gilbertson
Chapter10: Accounting For Sales And Cash Receipts
Section: Chapter Questions
Problem 1CS
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Question
what is the summary of this topic?
![Rx bar company It wasn't super popular during its first three years on the shelf,
in 2014 rx bar in the original package manage $2 million in sales, in 2017 with the new
package they racked up a $160 million.
RXBAR
12 G.
PROTEIN BAR
3 Egg Whites
6 Almonds
4 Cashews
2 Dates
No B.S.
Blueberry
NET WT. Laa oz (aa
RxBar
AS PRESCRIBED BY NATURE
Blueberry
protein no gluten no GMOS
bar no soy no dairy no BS](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F9521bfe7-ba94-4ea5-9895-36fdf3001981%2Ff0cab822-c270-459f-9bcf-eeaa5e71f0a0%2Fbvq7dly_processed.png&w=3840&q=75)
Transcribed Image Text:Rx bar company It wasn't super popular during its first three years on the shelf,
in 2014 rx bar in the original package manage $2 million in sales, in 2017 with the new
package they racked up a $160 million.
RXBAR
12 G.
PROTEIN BAR
3 Egg Whites
6 Almonds
4 Cashews
2 Dates
No B.S.
Blueberry
NET WT. Laa oz (aa
RxBar
AS PRESCRIBED BY NATURE
Blueberry
protein no gluten no GMOS
bar no soy no dairy no BS
![Brief History of the Topic
Packaging is a beneficial and effective tool to establish and strengthen one's
product/brand identity, it also draws attention to the customers, Product packaging is
explained as designing the exterior of the product whereas, the purpose of this
presentation is to discuss over how product packaging increase the sales of the
organization.
3
FEU•IABF
FAR EASTERN UNIVERSITY
Institute of Accounts, Business and Finance
STGRA
7928
Packaging is one of those things that is so important to many businesses but
is often not thought about in the impact it can have in your business a day today. First,
packaging is a form of protection for most product to secure it during transport. Second
one is Branding; packaging is first point of view that customers have with your
business when they receive your product in the best shape possible with logos and
secure in all-in-one piece that is the positive representation on your brand. The third
reason why packaging is so important is Marketing; there's such an opportunity that
businesses can use to market their brand simply through the packaging not even the
product itself.
Lastly the fourth reason why packaging is so important as your product is in the
Value-add; so, when the product arrives to customer you want it to turn up in great
packaging that's nice and secure that has your branding involved and that has
potentially had a marketing message included as well.
univee](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F9521bfe7-ba94-4ea5-9895-36fdf3001981%2Ff0cab822-c270-459f-9bcf-eeaa5e71f0a0%2F7yiztxg_processed.png&w=3840&q=75)
Transcribed Image Text:Brief History of the Topic
Packaging is a beneficial and effective tool to establish and strengthen one's
product/brand identity, it also draws attention to the customers, Product packaging is
explained as designing the exterior of the product whereas, the purpose of this
presentation is to discuss over how product packaging increase the sales of the
organization.
3
FEU•IABF
FAR EASTERN UNIVERSITY
Institute of Accounts, Business and Finance
STGRA
7928
Packaging is one of those things that is so important to many businesses but
is often not thought about in the impact it can have in your business a day today. First,
packaging is a form of protection for most product to secure it during transport. Second
one is Branding; packaging is first point of view that customers have with your
business when they receive your product in the best shape possible with logos and
secure in all-in-one piece that is the positive representation on your brand. The third
reason why packaging is so important is Marketing; there's such an opportunity that
businesses can use to market their brand simply through the packaging not even the
product itself.
Lastly the fourth reason why packaging is so important as your product is in the
Value-add; so, when the product arrives to customer you want it to turn up in great
packaging that's nice and secure that has your branding involved and that has
potentially had a marketing message included as well.
univee
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