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Social Psychology (10th Edition)

10th Edition

ISBN:9780134641287

Author:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Publisher:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Chapter1: Introducing Social Psychology

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What is the hypothesis of this research?

Transcribed Image Text:Shopping Center Fire Zone Parking Violators: An Informal Look JOHN TRINKAUS Baruch College (CUNY) (but necessitated walking approximately 75 to 150 feet further). Thirty-three 1-br. observations were made. A total of 916 parkings were noted: 693 (76%) in the fire zone 40 and 223 (24%) in designated lot spaces. Of the fire zone parkings, 396 (57%) were cars and 297 (43%) vans. Women were driving 222 (56%) of the cars, and men 174 (44%). Two hundred forty-one (81%) of the vans were driven by women, 56 (19%) by men. For 45 every three motorists who parked in the fire zone, there was approximately one motorist who parked in a des- ignated lot space. Recognizing such methodological limitations as the use of a relatively small sample of convenience, the 50 possibility of double counting, the lack of factoring for the intrinsic moral code of conduct of individual driv- ers, and the problem of verifiable replication of this enquiry, it seens that compliance with rules on parking in fire zones may leave something to be desired. As to 55 the finding that women driving vans appeared to be the least compliant with the parking regulation, it should be cautiously interpreted. For example, it may well be that the pattern. observed could simply reflect a sample of the population of drivers and their vehicle types in 60 the geographical area or those normally frequenting the shopping center during the observation period. How- ever, it does appear to track four other prior related informal enquiries by Trinkaus. Those who exceeded school zone limits (1), those who failed to observe stop 65 signs (2), those who delayed moving out at left-turning traffic signals (3), and those who blocked road intersec- tions (4) all tended to be women driving vans. Epilogue: To assess whether the parking behavior of drivers frequenting this shopping center might have 70 changed following the World Trade Center incident of September 11-more law abiding-five additional observations were made in late September. No note was made of vehicle type nor driver gender, but note was made of whether or not vehicles were adorned 75 with American flags or other patriotic trappings. A total of 129 parkings were observed: 94 (73%) in the fire zone and 35 (27%) in designated lot spaces. Of: those that were parked in the fire zone, 22 (23%) were: decorated, while in designated lot spaces there were 3 80 (9%). ABSTRACT. Data for 33 1-hr. observations at a shopping center in a suburban location showed about 700 violations of a traffic regulation prohibiting parking in a fire zone. Women driving vans accounting for approximately 35% of the total. From Perceptual and Motor Skills, 95, 1215–1216. Copyright O 2002 by Perceptual and Motor Skills. Reprinted with permission. were the least compliant- To glean some information about the profile of mo- torists who fail to comply with rules on parking in des- ignated fire zones in shopping centers (5), an informal enquiry was conducted, June through August of 2001, at a shopping center located in a suburb of a large city in New York State. The center housed a bank, a large grocery food supermarket, three sit-down restaurants, and an assortment of 12 other shops and stores. The center was arranged in the form of a "U." The busi- 10 nesses-with sidewalks in front–lined the periphery, with parking (for about 450 vehicles) in the central area. Painted on the pavement in front of the estab- lishments was a 6-ft.-wide continuous yellow zebra- striping, which, along with sign postings, delineated a 15 no-parking fire zone. 5 Three shops were located in one corner of the cen- ter-a dry cleaner, a bakery, and a laundromat-all of which opened early in the morning and appeared to do a brisk business seemingly with folks on their way to 20 work: people dropping off or picking up dry cleaning, those buying rolls, pastry, and coffee, and people leav- ing laundry to be done. It was the parking behavior of these people that was observed; in particular, those who pulled up in front of one of the three shops and 25 parked their vehicles in the fire zone. Convenience sampling of the number of parkers, the type of vehicles driven (car or van), and the gender of the driver was conducted. Hour-long observations were made on weekdays, between the hours of 0700 30 and 0900: none during inclement weather. No note was made of commercial vehicles or those in which the driver remained behind the wheel while a passenger exited the vehicle and entered the shop to conduct business. As counting was done early in the day, there 35 were always many "legal" parking spaces

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