What is the dependent variable? What are the levels of the independent variable? What could be the operational definition of consumer behavior?
What is the dependent variable? What are the levels of the independent variable? What could be the operational definition of consumer behavior?
Ciccarelli: Psychology_5 (5th Edition)
5th Edition
ISBN:9780134477961
Author:Saundra K. Ciccarelli, J. Noland White
Publisher:Saundra K. Ciccarelli, J. Noland White
Chapter1: The Science Of Psychology
Section: Chapter Questions
Problem 1TY
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Question

Transcribed Image Text:Imagine you are a researcher at a coffee shop. You examine the effect of cup size on consumer behavior. In this experiment, participants are randomly assigned to groups. One group of participants buys coffee in a small cup. Another group buys coffee in
a big cup. Consumer behavior is measured.
Based on this research description:
What is the independent variable?
What is the dependent variable?
What are the levels of the independent variable?
What could be the operational definition of consumer behavior?
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