What is Goodwill? Why is it difficult to determine its true value?

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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  1. What is Goodwill? Why is it difficult to determine its true value?

Important - No more than one short paragraph (less than 100 words)

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Goodwill is an intangible property associated with the acquisition of one business by another. Goodwill is defined as the portion of the purchase price that is greater than the sum of the net fair value of all assets acquired and liabilities assumed in the process.

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