What are the functions of a sales letter
Database System Concepts
7th Edition
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Chapter1: Introduction
Section: Chapter Questions
Problem 1PE
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Transcribed Image Text:What are the functions of a sales letter
ans.
Attraction, Interest, Desire,
Action
Atterition, Interest, Desire,
Action
Attention, Idea, Desire, Action
Attention, Interest, Demand,
Action
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