What are some of the more significant reasons why product and servicedevelopment is seen as increasingly strategically important?
What are some of the more significant reasons why product and servicedevelopment is seen as increasingly strategically important?
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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What are some of the more significant reasons why product and service
development is seen as increasingly strategically important?
Expert Solution
Step 1
From the market perspective, nowadays the international competition become strategically more important and intense. There are many competitors in the market who deals with similar product and service. Even a small advantage to a product or service may significantly affect the competitiveness. This made customers more sophisticated and they are demanding more products and services to satisfy their needs.
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