ve to find NPV and determine if I should buy the truck without Rick's advice and with Rick's advice. o need to find the present value of the intangible benefits.

Essentials Of Investments
11th Edition
ISBN:9781260013924
Author:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Publisher:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Chapter1: Investments: Background And Issues
Section: Chapter Questions
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Wildhorse's Auto Care is considering the purchase of a new tow truck. The garage doesn't currently have a tow truck, and the $59,950
price tag for a new truck would represent a major expenditure. Wildhorse Austen, owner of the garage, has compiled the following
estimates in trying to determine whether the tow truck should be purchased.
Initial cost
$59,950
Estimated useful life
8 years
Net annual cash flows from towing
$7,990
Overhaul costs (end of year 4)
$5,970
Salvage value
$12,000
Show Transcribed Text
د
Wildhorse's good friend, Rick Ryan, stopped by. He is trying to convince Wildhorse that the tow truck will have other benefits that
Wildhorse hasn't even considered. First, he says, cars that need towing need to be fixed. Thus, when Wildhorse tows them to her
facility, her repair revenues will increase. Second, he notes that the tow truck could have a plow mounted on it, thus saving Wildhorse
the cost of plowing her parking lot. (Rick will give her a used plow blade for free if Wildhorse will plow Rick's driveway.) Third, he notes
that the truck will generate goodwill; people who are rescued by Wildhorse's tow truck will feel grateful and might be more inclined to
use her service station in the future or buy gas there. Fourth, the tow truck will have "Wildhorse's Auto Care" on its doors, hood, and
back tailgate-a form of free advertising wherever the tow truck goes. Rick estimates that, at a minimum, these benefits would be
worth the following.
Additional annual net cash flows from repair work
$3,010
Annual savings from plowing
740
Additional annual net cash flows from customer "goodwill"
980
Additional annual net cash flows resulting from free advertising
750
The company's cost of capital is 9%.
Show Transcribed Text
I have to find NPV and determine if I should buy the truck without Rick's advice and with Rick's advice.
I also need to find the present value of the intangible benefits.
Transcribed Image Text:Wildhorse's Auto Care is considering the purchase of a new tow truck. The garage doesn't currently have a tow truck, and the $59,950 price tag for a new truck would represent a major expenditure. Wildhorse Austen, owner of the garage, has compiled the following estimates in trying to determine whether the tow truck should be purchased. Initial cost $59,950 Estimated useful life 8 years Net annual cash flows from towing $7,990 Overhaul costs (end of year 4) $5,970 Salvage value $12,000 Show Transcribed Text د Wildhorse's good friend, Rick Ryan, stopped by. He is trying to convince Wildhorse that the tow truck will have other benefits that Wildhorse hasn't even considered. First, he says, cars that need towing need to be fixed. Thus, when Wildhorse tows them to her facility, her repair revenues will increase. Second, he notes that the tow truck could have a plow mounted on it, thus saving Wildhorse the cost of plowing her parking lot. (Rick will give her a used plow blade for free if Wildhorse will plow Rick's driveway.) Third, he notes that the truck will generate goodwill; people who are rescued by Wildhorse's tow truck will feel grateful and might be more inclined to use her service station in the future or buy gas there. Fourth, the tow truck will have "Wildhorse's Auto Care" on its doors, hood, and back tailgate-a form of free advertising wherever the tow truck goes. Rick estimates that, at a minimum, these benefits would be worth the following. Additional annual net cash flows from repair work $3,010 Annual savings from plowing 740 Additional annual net cash flows from customer "goodwill" 980 Additional annual net cash flows resulting from free advertising 750 The company's cost of capital is 9%. Show Transcribed Text I have to find NPV and determine if I should buy the truck without Rick's advice and with Rick's advice. I also need to find the present value of the intangible benefits.
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