The Walgreen chain prefers to operate one outlet in a town that has four major market segments. The number of potential customers in each segment along with the coordinates are as follows:  Find the best location using the Center of Gravity Excel template.     Market Segment  Location  Coordinates  Number of Customers       x  y       1  4  15  3300   2  10  13  900   3  5  2  1250   4  9  6  3500

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Optimization Models

Optimization models are mathematical models that help organizations determine the best way to allocate scarce resources to achieve specific objectives. These models can be used to solve a wide variety of problems, from finding the most efficient route for a delivery truck to determining the optimal mix of products to stock in a store.