The president of a small company that provides vending machine services asks you, the company's economist, to forecast changes in consumer snack purchases associated with a proposed price change. You conduct a survey and find that if the price of a snack increases from $1.00 to $ 1.25, the quantity demanded for snacks I will decrease from 56 million to 50 million. per year. Each candy cost the company $ 0.50. This is the only cost to the company. The company president expects well- written one or two short paragraphs with correct grammar, sentence structure, and an accurate understanding of economic issues. Your analysis should include a calculation of the price elasticity of demand using the mid-point formula and recommend whether the vending machine company should raise the price of snacks from $1.00 to $1.25, explaining the economic basis for your recommendation. Calculate the total revenue before the price change and after the price change. Calculate the change in the revenue after the price change.

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
Section: Chapter Questions
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The president of a small company that
provides vending machine services asks
you, the company's economist, to forecast
changes in consumer snack purchases
associated with a proposed price change.
You conduct a survey and find that if the
price of a snack increases from $1.00 to $
1.25, the quantity demanded for snacks
will decrease from 56 million to 50 million
per year. Each candy cost the company $
0.50. This is the only cost to the company.
The company president expects well-
written one or two short paragraphs with
correct grammar, sentence structure, and
an accurate understanding of economic
issues. Your analysis should include a
calculation of the price elasticity of
demand using the mid-point formula and
recommend whether the vending machine
company should raise the price of snacks
from $1.00 to $1.25, explaining the
economic basis for your recommendation.
Calculate the total revenue before the
price change and after the price change.
Calculate the change in the revenue after
the price change.
Transcribed Image Text:The president of a small company that provides vending machine services asks you, the company's economist, to forecast changes in consumer snack purchases associated with a proposed price change. You conduct a survey and find that if the price of a snack increases from $1.00 to $ 1.25, the quantity demanded for snacks will decrease from 56 million to 50 million per year. Each candy cost the company $ 0.50. This is the only cost to the company. The company president expects well- written one or two short paragraphs with correct grammar, sentence structure, and an accurate understanding of economic issues. Your analysis should include a calculation of the price elasticity of demand using the mid-point formula and recommend whether the vending machine company should raise the price of snacks from $1.00 to $1.25, explaining the economic basis for your recommendation. Calculate the total revenue before the price change and after the price change. Calculate the change in the revenue after the price change.
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