The most important influence on ethics in a small business is a. the accountant or bookkeeper who keeps honest financial records. b. the salesperson who quotes a fair price to customers. c. the founder or owner whose values are put into practice. d. the existence of a written code of ethics
The most important influence on ethics in a small business is a. the accountant or bookkeeper who keeps honest financial records. b. the salesperson who quotes a fair price to customers. c. the founder or owner whose values are put into practice. d. the existence of a written code of ethics
Chapter18: Personal Selling And Sales Promotion
Section18.2: Salesforce.com Sold On Stakeholder Satisfaction
Problem 1C
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The most important influence on ethics in a small business is
a. the accountant or bookkeeper who keeps honest financial records.
b. the salesperson who quotes a fair price to customers.
c. the founder or owner whose values are put into practice.
d. the existence of a written code of ethics.
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