The firm’s vice president in charge of marketing believes that every 8% decrease in the selling price of one of the company's products would lead to a 26% increase in the product's total unit sales. The product's absorption costing unit product cost is ₱18.20. The variable production cost is ₱1.90 per unit and the variable selling and administrative cost is ₱2.30 per unit. The product's price elasticity of demand is closest to: a. -2.82 b. -4.41 c. -2.00 d. -1.79 The product's profit-maximizing price is closest to: a. ₱33.77 b. ₱3.60 c. ₱2.97 d. ₱6.5

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