The city of Segovia is analyzing the possibility of building a second airport to alleviat analyzing two potential locations, X and Y. Hard Rock Hotels would like to buy land to bu land has been rising in anticipation of the decision and is expected to skyrocket when th For this reason, Hard Rock would like to buy the land now. Hard Rock will sell the land there. Hard Rock has four options: (1) buy land in X, (2) buy land in Y, (3) buy land in compiled the following data (in millions of euros): Hard Rock estimates that there a 45 percent chance that the airnort wi11 be huilt
The city of Segovia is analyzing the possibility of building a second airport to alleviat analyzing two potential locations, X and Y. Hard Rock Hotels would like to buy land to bu land has been rising in anticipation of the decision and is expected to skyrocket when th For this reason, Hard Rock would like to buy the land now. Hard Rock will sell the land there. Hard Rock has four options: (1) buy land in X, (2) buy land in Y, (3) buy land in compiled the following data (in millions of euros): Hard Rock estimates that there a 45 percent chance that the airnort wi11 be huilt
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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
Transcribed Image Text:Location X
Location Y
current purchase price
27
15
Obenefits if the airport and hotel are built
here
45
30
sale price if the airport is not built
6

Transcribed Image Text:The city of Segovia is analyzing the possibility of building a second airport to alleviate congestion at the main airport, and is
analyzing two potential locations, X and Y. Hard Rock Hotels would like to buy land to build a hotel at the new airport. The value of the
land has been rising in anticipation of the decision and is expected to skyrocket when the city council decides on the final location.
For this reason, Hard Rock would like to buy the land now. Hard Rock will sell the land if the city decides not to locate the airport
there. Hard Rock has four options: (1) buy land in X, (2) buy land in Y, (3) buy land in both X and Y, or (4) do nothing. Hard Rock has
compiled the following data (in millions of euros):
Hard Rock estimates that there is a 45 percent chance that the airport will be built in X (hence there is a 55 percent chance that it
will be built in Y).
a) Develop the decision tree.
b) What does Hard Rock have to decide to maximize total net profit?
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