The Acmeville Metropolitan Bus Service currently charges $0.77 for an all-day ticket and is used by an average of 472 riders day. The bus company is not earning a profit, but according to their contract with the city, they cannot cut the number of buse on the road. They must, therefore, find a way to increase revenues. The bus company is considering increasing the ticket price to $0.88. The marketing department's studies indicate this price increase would reduce usage to 322 riders per day. Calculate the price elasticity of demand using the midpoint method for bus tickets to determine if the bus company should increase price or decrease price to increase revenues. Enter your answer as an absolute value and round it to two places after the decimal. price elasticity of demand: Determine if demand is elastic or inelastic and what this implies regarding how ticket prices affect revenue. Demand is elastic, so increasing ticket prices will increase revenue. Demand is inelastic, so decreasing ticket prices will increase revenue. Demand is elastic, so decreasing ticket prices will increase revenue. Demand is inelastic, so increasing ticket prices will increase revenue.

ENGR.ECONOMIC ANALYSIS
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ISBN:9780190931919
Author:NEWNAN
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Chapter1: Making Economics Decisions
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The Acmeville Metropolitan Bus Service currently charges $0.77 for an all-day ticket and is used by an average of 472 riders a
day. The bus company is not earning a profit, but according to their contract with the city, they cannot cut the number of buses
on the road. They must, therefore, find a way to increase revenues.
The bus company is considering increasing the ticket price to $0.88. The marketing department's studies indicate this price
increase would reduce usage to 322 riders per day.
Calculate the price elasticity of demand using the midpoint method for bus tickets to determine if the bus company should
increase price or decrease price to increase revenues. Enter your answer as an absolute value and round it to two places after the
decimal.
price elasticity of demand:
Determine if demand is elastic or inelastic and what this implies regarding how ticket prices affect revenue.
O Demand is elastic, so increasing ticket prices will increase revenue.
O Demand is inelastic, so decreasing ticket prices will increase revenue.
O Demand is elastic, so decreasing ticket prices will increase revenue.
O Demand is inelastic, so increasing ticket prices will increase revenue.
Transcribed Image Text:The Acmeville Metropolitan Bus Service currently charges $0.77 for an all-day ticket and is used by an average of 472 riders a day. The bus company is not earning a profit, but according to their contract with the city, they cannot cut the number of buses on the road. They must, therefore, find a way to increase revenues. The bus company is considering increasing the ticket price to $0.88. The marketing department's studies indicate this price increase would reduce usage to 322 riders per day. Calculate the price elasticity of demand using the midpoint method for bus tickets to determine if the bus company should increase price or decrease price to increase revenues. Enter your answer as an absolute value and round it to two places after the decimal. price elasticity of demand: Determine if demand is elastic or inelastic and what this implies regarding how ticket prices affect revenue. O Demand is elastic, so increasing ticket prices will increase revenue. O Demand is inelastic, so decreasing ticket prices will increase revenue. O Demand is elastic, so decreasing ticket prices will increase revenue. O Demand is inelastic, so increasing ticket prices will increase revenue.
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Price elasticity of demand measures the responsiveness in quantity demanded of a commodity to a change in its price. 

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