Television Advertising As Sales Manager for Montevideo Productions, Inc., you are planning to review the prices you charge clients for television advertisement development. You currently charge each client an hourly development fee of $2,800. With this pricing structure, the demand, measured by the number of contracts Montevideo signs per month, is 12 contracts. This is down 3 contracts from the figure last year, when your company charged only $2,500. (a) Construct a linear demand equation giving the number of contracts q as a function of the hourly fee p Montevideo charges for development. q(p) = (b) On average, Montevideo bills for 20 hours of production time on each contract. Give a formula for the total revenue obtained by charging $p per hour. R(p) = (c) The costs to Montevideo Productions are estimated as follows. Fixed costs: $100,000 per month Variable costs: $50,000 per contract Express Montevideo Productions' monthly cost as a function of the number q of contracts. C(q) = Express Montevideo Productions' monthly cost as a function of the hourly production charge p. C(p) =
Equations and Inequations
Equations and inequalities describe the relationship between two mathematical expressions.
Linear Functions
A linear function can just be a constant, or it can be the constant multiplied with the variable like x or y. If the variables are of the form, x2, x1/2 or y2 it is not linear. The exponent over the variables should always be 1.
Since the question has multiple subparts, we will answer only the first three subparts (a,b,c). If you want the remaining subpart to be answered, then please resubmit the question and mention the subpart you want us to answer in your message.
a)
From the given information, it is clear that if the pricing is $2,800 the demand is 12 per month. And if the company charged only $2,500, the demand is 15 per month.
Let the linear demand equation that gives the number of contracts q as a function of the hourly fee p Montevideo charges for development be .
Then the graph of passes through and .
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