Suppose that you are estimate cost of capit a) Based on the data

Survey of Accounting (Accounting I)
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Chapter12: Differential Analysis And Product Pricing
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Problem 12.4E
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1. Consider the following airline industry data from mid-2009:
Company Name
Delta Air Lines (DAL)
Southwest Airlines (LUV)
JetBlue Airways (JBLU)
Continental Airlines (CAL)
Market
Capitalization
($mm)
4,938.5
4,896.8
1,245.5
1,124.0
Total
Enterprise
Value ($mm)
17,026.5
6,372.8
3,833.5
4,414.0
Equity Beta
2.04
0.966
1.91
1.99
Debt Ratings
B
BBB
CCC
BB
Asset
beta
0.78
0.77
0.63
Suppose that you are considering expanding your business into airline industry and need to
estimate cost of capital of your project. Risk-free rate and market risk premium are 1.5% and 8%
a) Based on the data provided in the table estimate asset beta of the airline industry
Transcribed Image Text:1. Consider the following airline industry data from mid-2009: Company Name Delta Air Lines (DAL) Southwest Airlines (LUV) JetBlue Airways (JBLU) Continental Airlines (CAL) Market Capitalization ($mm) 4,938.5 4,896.8 1,245.5 1,124.0 Total Enterprise Value ($mm) 17,026.5 6,372.8 3,833.5 4,414.0 Equity Beta 2.04 0.966 1.91 1.99 Debt Ratings B BBB CCC BB Asset beta 0.78 0.77 0.63 Suppose that you are considering expanding your business into airline industry and need to estimate cost of capital of your project. Risk-free rate and market risk premium are 1.5% and 8% a) Based on the data provided in the table estimate asset beta of the airline industry
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