Stratford Company distributes a lightweight lawn chair thath sells for $30 per unit. Variable expenses are 20% of sales and fixed expenses total $595,200 annually.
Stratford Company distributes a lightweight lawn chair thath sells for $30 per unit. Variable expenses are 20% of sales and fixed expenses total $595,200 annually.
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
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Stratford Company distributes a lightweight lawn chair thath sells for $30 per unit. Variable expenses are 20% of sales and fixed expenses total $595,200 annually.
sub question 4 and 5

Transcribed Image Text:Submit
4. Assume that the operating results for last year were as follows:
Sales
Less: Variable expenses
Contribution margin
Less: Fixed expenses
$ 930, 000
186,000
744,000
595, 200
Net operating income
$ 148,800
a. Compute the degree of operating leverage at the current level of sales. (Round your answer to 1 decimal place.)
Degree of operating leverage
b. The president expects sales to increase by 30% next year. By how much should net operating income increase?
Increase in operating income

Transcribed Image Text:5-a. Refer to the original data. Assume that the company sold 32,000 units last year. The sales manager is convinced that a 8%
reduction in the selling price, combined with a $144,000 increase in advertising expenditures, would increase annual unit sales by
40%. Prepare two contribution format income statements: one showing the results of last year's operations, and one showing what the
results of operations would be if these changes were made. (Do not round intermediate calculations. Round "Per Unit" answers to 2
decimal places.)
Last Year
Proposed
Total
Per Unit
Total
Per Unit
Sales
b. Would you recommend that the company do as the sales manager suggests?
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