Societal shocks are not among the principal components of strategic significance in the PESTEL analysis because they are much harder for companies to anticipate and prepare for because they often begin with little warning. caused by political factors including the extent to which government intervenes in the economy in an ongoing manner. associated with anticipated sociocultural forces that include societal values, attitudes, cultural factors, and lifestyles that impact business. the result of technological factors that include the pace of change and technical developments that have the potential for improving society. dictated by foreseeable economic conditions that include the general economic climate and specific factors such as interest rates, inflation rate, and unemployment rate, as well as conditions in the stock and bond markets that can affect consumer confidence.
Societal shocks are not among the principal components of strategic significance in the PESTEL analysis because they are much harder for companies to anticipate and prepare for because they often begin with little warning. caused by political factors including the extent to which government intervenes in the economy in an ongoing manner. associated with anticipated sociocultural forces that include societal values, attitudes, cultural factors, and lifestyles that impact business. the result of technological factors that include the pace of change and technical developments that have the potential for improving society. dictated by foreseeable economic conditions that include the general economic climate and specific factors such as interest rates, inflation rate, and unemployment rate, as well as conditions in the stock and bond markets that can affect consumer confidence.
Chapter6: Target Markets: Segmentation And Evaluation
Section6.2: Mattel Uses Market Segmentation To Stay On Top
Problem 1C
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Transcribed Image Text:Societal shocks are not among the principal components of strategic significance in the PESTEL analysis
because they are
O much harder for companies to anticipate and prepare for because they often begin with little warning.
caused by political factors including the extent to which government intervenes in the economy in an ongoing manner.
○ associated with anticipated sociocultural forces that include societal values, attitudes, cultural factors, and lifestyles
that impact business.
○ the result of technological factors that include the pace of change and technical developments that have the potential
for improving society.
○ dictated by foreseeable economic conditions that include the general economic climate and specific factors such as
interest rates, inflation rate, and unemployment rate, as well as conditions in the stock and bond markets that can
affect consumer confidence.
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