Senior management has asked you to research a Big Data topic. They would like you to choose one of the two options described below. You should write this as a case in which you present the business problem that needs to be addressed, then you present at least two Big Data solutions for solving the business problem, and conclude with which one you would recommend and why. Topics to research, along with questions to consider include: Option 1 - Data Analytics use in various industries – (industries could include weather, sports, social media, marketing, financial, politics, farming, medicine, or any other industry that you find interesting to explore.) This analysis should include the following. a. A summary of how data analytics is being used within the industry selected. b. Who, within the industry, is using data analytics? c. What opportunities does data analytics provide that was previous unavailable? d. What threats does using data analytics present? e. What skills are necessary for individuals to enter to the field of data analytics within the given industry? f. To what extent should your company begin utilizing data analytics (this is where multiple options should come into play).

Database System Concepts
7th Edition
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Chapter1: Introduction
Section: Chapter Questions
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Senior management has asked you to research a Big Data topic. They would like you to choose one of the two options described below. You should write this as a case in which you present the business problem that needs to be addressed, then you present at least two Big Data solutions for solving the business problem, and conclude with which one you would recommend and why. Topics to research, along with questions to consider include:

Option 1 - Data Analytics use in various industries – (industries could include weather, sports, social media, marketing, financial, politics, farming, medicine, or any other industry that you find interesting to explore.) This analysis should include the following.

a. A summary of how data analytics is being used within the industry selected.

b. Who, within the industry, is using data analytics?

c. What opportunities does data analytics provide that was previous unavailable?

d. What threats does using data analytics present?

e. What skills are necessary for individuals to enter to the field of data analytics within the given industry?

f. To what extent should your company begin utilizing data analytics (this is where multiple options should come into play).

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