See questions 1 - 3 in image Question 4: If you were in Dell Havasi's position, would you accept or reject the new product? Question 5: Would the new line increase or decrease the company's

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
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See questions 1 - 3 in image

Question 4: If you were in Dell Havasi's position, would you accept or reject the new product?

Question 5: Would the new line increase or decrease the company's overall ROI?

**Billings Company Overview and ROI Analysis**

Billings Company is a decentralized wholesaler consisting of five autonomous divisions. Each division's performance is assessed based on Return on Investment (ROI), which influences year-end bonuses for managers with the highest ROI. Below are the operating results for the Office Products Division this year:

- **Sales:** $21,600,000
- **Variable Expenses:** $13,622,600
- **Contribution Margin:** $7,977,400
- **Fixed Expenses:** $6,010,000
- **Net Operating Income:** $1,967,400
- **Divisional Average Operating Assets:** $4,499,200

The company achieved a comprehensive ROI of 17.00% this year across all divisions.

**New Product Line Proposal**

The Office Products Division is evaluating a new product line requiring an additional investment that will increase average operating assets by $2,326,200. The anticipated financial characteristics of this new product line are:

- **Sales:** $9,300,000
- **Variable Expenses:** 65% of sales
- **Fixed Expenses:** $2,557,400

This assessment will help the company and stakeholders make informed decisions regarding the potential expansion and investment strategies.
Transcribed Image Text:**Billings Company Overview and ROI Analysis** Billings Company is a decentralized wholesaler consisting of five autonomous divisions. Each division's performance is assessed based on Return on Investment (ROI), which influences year-end bonuses for managers with the highest ROI. Below are the operating results for the Office Products Division this year: - **Sales:** $21,600,000 - **Variable Expenses:** $13,622,600 - **Contribution Margin:** $7,977,400 - **Fixed Expenses:** $6,010,000 - **Net Operating Income:** $1,967,400 - **Divisional Average Operating Assets:** $4,499,200 The company achieved a comprehensive ROI of 17.00% this year across all divisions. **New Product Line Proposal** The Office Products Division is evaluating a new product line requiring an additional investment that will increase average operating assets by $2,326,200. The anticipated financial characteristics of this new product line are: - **Sales:** $9,300,000 - **Variable Expenses:** 65% of sales - **Fixed Expenses:** $2,557,400 This assessment will help the company and stakeholders make informed decisions regarding the potential expansion and investment strategies.
### Instructions for Completing Financial Calculations

#### Task Overview

1. **Compute the Office Products Division’s Margin, Turnover, and ROI for This Year:**
   - Determine the current year's financial metrics for the division.

2. **Compute the Office Products Division’s Margin, Turnover, and ROI for the New Product Line:**
   - Calculate these metrics focusing solely on the new product line.

3. **Compute the Office Products Division’s Margin, Turnover, and ROI for Next Year:**
   - Project these metrics for the upcoming year, incorporating the new product line into the division's performance.

#### Important Notes

- **Rounding:** Do not round intermediate calculations. Ensure that final answers are rounded to two decimal places.

#### Response Fields

1. **ROI for This Year**: _____ %
2. **ROI for the New Product Line by Itself**: _____ %
3. **ROI for Next Year**: _____ %

These fields are provided to input the respective calculations based on the guidelines above.
Transcribed Image Text:### Instructions for Completing Financial Calculations #### Task Overview 1. **Compute the Office Products Division’s Margin, Turnover, and ROI for This Year:** - Determine the current year's financial metrics for the division. 2. **Compute the Office Products Division’s Margin, Turnover, and ROI for the New Product Line:** - Calculate these metrics focusing solely on the new product line. 3. **Compute the Office Products Division’s Margin, Turnover, and ROI for Next Year:** - Project these metrics for the upcoming year, incorporating the new product line into the division's performance. #### Important Notes - **Rounding:** Do not round intermediate calculations. Ensure that final answers are rounded to two decimal places. #### Response Fields 1. **ROI for This Year**: _____ % 2. **ROI for the New Product Line by Itself**: _____ % 3. **ROI for Next Year**: _____ % These fields are provided to input the respective calculations based on the guidelines above.
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