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Sales, = 1011 + 004Advertising Costs-1- 0.68Unemployment Rate a. Hiroshi had budgeted $540 toward advertising costs in May 2009, Make a forecast for Sales for June 2009 if the unemployment rate in May 2009 was 8.1%. (Enter your answer in dollars not in thousands.) Sales b. What will be the forecast if he raises his advertisement budget to $5607 (Enter your answer in dollars not in thousands.) Sales c. Reevaluate the above forecasts if the unemployment rate was 8.4% in May 2009. (Enter your answers in dollars not in thousands.) Sales $4 Advertising 540 560 %24

Sales, = 1011 + 004Advertising Costs-1- 0.68Unemployment Rate a. Hiroshi had budgeted $540 toward advertising costs in May 2009, Make a forecast for Sales for June 2009 if the unemployment rate in May 2009 was 8.1%. (Enter your answer in dollars not in thousands.) Sales b. What will be the forecast if he raises his advertisement budget to $5607 (Enter your answer in dollars not in thousands.) Sales c. Reevaluate the above forecasts if the unemployment rate was 8.4% in May 2009. (Enter your answers in dollars not in thousands.) Sales $4 Advertising 540 560 %24

MATLAB: An Introduction with Applications
MATLAB: An Introduction with Applications
6th Edition
ISBN:9781119256830
Author:Amos Gilat
Publisher:Amos Gilat
Chapter1: Starting With Matlab
Section: Chapter Questions
Problem 1P
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Hiroshi Sato, an owner of a sushi restaurant in San Francisco, has been following an aggressive marketing campaign to thwart the effect of rising unemployment rates on business. He used monthly data on sales ($1,000s), advertising costs ($), and the unemployment rate (%) from January 2008 to May 2009 to estimate the following sample regression equation: Sales, = 1011 + 004Advertising Costs-1-0.68Unemployment Rater a. Hiroshi had budgeted $540 toward advertising costs in May 2009, Make a forecast for Sales for June 2009 if the unemployment rate in May 2009 was 8.1%. (Enter your answer in dollars not in thousands.) Sales b. What will be the forecast if he raises his advertisement budget to $560? (Enter your answer in dollars not in thousands.) Šales c. Reevaluate the above forecasts if the unemployment rate was 84% in May 2009. (Enter your answers in dollars not in thousands.) Advertising Sales, 540 %24 560 %24
Transcribed Image Text:Hiroshi Sato, an owner of a sushi restaurant in San Francisco, has been following an aggressive marketing campaign to thwart the effect of rising unemployment rates on business. He used monthly data on sales ($1,000s), advertising costs ($), and the unemployment rate (%) from January 2008 to May 2009 to estimate the following sample regression equation: Sales, = 1011 + 004Advertising Costs-1-0.68Unemployment Rater a. Hiroshi had budgeted $540 toward advertising costs in May 2009, Make a forecast for Sales for June 2009 if the unemployment rate in May 2009 was 8.1%. (Enter your answer in dollars not in thousands.) Sales b. What will be the forecast if he raises his advertisement budget to $560? (Enter your answer in dollars not in thousands.) Šales c. Reevaluate the above forecasts if the unemployment rate was 84% in May 2009. (Enter your answers in dollars not in thousands.) Advertising Sales, 540 %24 560 %24
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