Review the following scenarios, and then write a paragraph for each one describing what media you think would be most appropriate to use and why. See Table 10-2 for suggestions. a. Many of the technical staff on the project arrive at work from 9:30 a.m. to 10:00 a.m., while the business users always arrive before 9:00 a.m. The business users have been making comments. The project manager wants to have the technical people come in by 9:00, although many of them leave late. b. Your company is bidding on a project for the entertainment industry. You know that you need new ideas on how to put together the proposal and communicate your approach in a way that will impress the customer. c. Your business has been growing successfully, but you are becoming inundated with phone calls and e-mails asking similar types of questions. d. You need to make a general announcement to a large group of people and you want to make sure they receive the information.

Database System Concepts
7th Edition
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Chapter1: Introduction
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Review the following scenarios, and then write a paragraph for each one describing what media you think would be most appropriate to use and why. See table 10-2 for suggestions.

Many of the technical staff on the project arrive at work from 9:30 am to 10:00 am while the business users always arrive before 9:00 am. The Business users have been making comments. The project manager wants to have the technical people come in by 9:00, although many of them leave late.

Your company is bidding on a project for the entertainment industry. You know that you need new ideas on how to put together the proposal and communicate your approach in a way that will impress the customer.

Your business has been growing successfully, but you are becoming inundated with phone calls and e-mails asking similar types of questions.

You need to make a general announcement to a large group of people and you want to make sure they receive the information.

**Scenario Analysis and Appropriate Media Selection**

Review the following scenarios, and then write a paragraph for each one describing what media you think would be most appropriate to use and why. See Table 10-2 for suggestions.

1. **Scenario a**: Many of the technical staff on the project arrive at work from 9:30 a.m. to 10:00 a.m., while the business users always arrive before 9:00 a.m. The business users have been making comments. The project manager wants to have the technical people come in by 9:00 a.m., although many of them leave late.

2. **Scenario b**: Your company is bidding on a project for the entertainment industry. You know that you need new ideas on how to put together the proposal and communicate your approach in a way that will impress the customer.

3. **Scenario c**: Your business has been growing successfully, but you are becoming inundated with phone calls and e-mails asking similar types of questions.

4. **Scenario d**: You need to make a general announcement to a large group of people and you want to make sure they receive the information.
Transcribed Image Text:**Scenario Analysis and Appropriate Media Selection** Review the following scenarios, and then write a paragraph for each one describing what media you think would be most appropriate to use and why. See Table 10-2 for suggestions. 1. **Scenario a**: Many of the technical staff on the project arrive at work from 9:30 a.m. to 10:00 a.m., while the business users always arrive before 9:00 a.m. The business users have been making comments. The project manager wants to have the technical people come in by 9:00 a.m., although many of them leave late. 2. **Scenario b**: Your company is bidding on a project for the entertainment industry. You know that you need new ideas on how to put together the proposal and communicate your approach in a way that will impress the customer. 3. **Scenario c**: Your business has been growing successfully, but you are becoming inundated with phone calls and e-mails asking similar types of questions. 4. **Scenario d**: You need to make a general announcement to a large group of people and you want to make sure they receive the information.
**TABLE 10-2: Media Choice Table**

**Key:**
- 1 = Excellent
- 2 = Adequate
- 3 = Inappropriate

Below is a detailed table that assesses how well different communication mediums are suited to various tasks.

| How Well Medium Is Suited to:        | Hard Copy | Phone Call | Voice Mail | E-mail | Meeting | Website |
|--------------------------------------|-----------|------------|------------|--------|---------|---------|
| Assessing commitment                 | 3         | 2          | 3          | 3      | 1       | 3       |
| Building consensus                   | 3         | 2          | 3          | 3      | 1       | 3       |
| Mediating a conflict                 | 3         | 2          | 3          | 3      | 2       | 3       |
| Resolving a misunderstanding         | 3         | 1          | 3          | 3      | 2       | 3       |
| Addressing negative behavior         | 3         | 2          | 3          | 2      | 1       | 3       |
| Expressing support or appreciation   | 1         | 2          | 3          | 2      | 1       | 2       |
| Encouraging creative thinking        | 2         | 3          | 3          | 3      | 1       | 3       |
| Making an ironic statement           | 3         | 2          | 2          | 3      | 2       | 3       |
| Conveying a reference document       | 1         | 3          | 3          | 3      | 3       | 2       |
| Reinforcing one's authority          | 1         | 2          | 3          | 3      | 1       | 3       |
| Providing a permanent record         | 1         | 3          | 3          | 1      | 3       | 3       |
| Maintaining confidentiality          | 2         | 1          | 2          | 3      | 1       | 3       |
| Conveying simple information         | 3         | 1          | 1          | 3      | 2       | 3       |
| Asking an
Transcribed Image Text:**TABLE 10-2: Media Choice Table** **Key:** - 1 = Excellent - 2 = Adequate - 3 = Inappropriate Below is a detailed table that assesses how well different communication mediums are suited to various tasks. | How Well Medium Is Suited to: | Hard Copy | Phone Call | Voice Mail | E-mail | Meeting | Website | |--------------------------------------|-----------|------------|------------|--------|---------|---------| | Assessing commitment | 3 | 2 | 3 | 3 | 1 | 3 | | Building consensus | 3 | 2 | 3 | 3 | 1 | 3 | | Mediating a conflict | 3 | 2 | 3 | 3 | 2 | 3 | | Resolving a misunderstanding | 3 | 1 | 3 | 3 | 2 | 3 | | Addressing negative behavior | 3 | 2 | 3 | 2 | 1 | 3 | | Expressing support or appreciation | 1 | 2 | 3 | 2 | 1 | 2 | | Encouraging creative thinking | 2 | 3 | 3 | 3 | 1 | 3 | | Making an ironic statement | 3 | 2 | 2 | 3 | 2 | 3 | | Conveying a reference document | 1 | 3 | 3 | 3 | 3 | 2 | | Reinforcing one's authority | 1 | 2 | 3 | 3 | 1 | 3 | | Providing a permanent record | 1 | 3 | 3 | 1 | 3 | 3 | | Maintaining confidentiality | 2 | 1 | 2 | 3 | 1 | 3 | | Conveying simple information | 3 | 1 | 1 | 3 | 2 | 3 | | Asking an
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