Required Information [The following information applies to the questions displayed below.] Evans Ltd. publishes a monthly newsletter for retail marketing managers and requires its subscribers to pay $45 in advance for a one-year subscription. During the month of August 2019, Evans Ltd. sold 180 one-year subscriptions and received payments in advance from all new subscribers. Only 72 of the new subscribers paid their fees in time to receive the August newsletter, the other subscriptions began with the September newsletter. Table 6-4, Table 6-5 (Use appropriate factor from the table provided.) a-3. Record the journal entry to show the effect of subscription fees received in advance and Subscription revenue earned during August 2019. (If no entry is required for a transaction/event, select "No journal entry required" In the first account field.) View transaction list Journal entry worksheet 1 2 Record the cash collection of subscription fees received in advance. Note: Enter debits before credits. Event 1 Record entry General Journal Clear entry Debit Credit View general journal
Master Budget
A master budget can be defined as an estimation of the revenue earned or expenses incurred over a specified period of time in the future and it is generally prepared on a periodic basis which can be either monthly, quarterly, half-yearly, or annually. It helps a business, an organization, or even an individual to manage the money effectively. A budget also helps in monitoring the performance of the people in the organization and helps in better decision-making.
Sales Budget and Selling
A budget is a financial plan designed by an undertaking for a definite period in future which acts as a major contributor towards enhancing the financial success of the business undertaking. The budget generally takes into account both current and future income and expenses.
![Required Information
[The following information applies to the questions displayed below.]
Evans Ltd. publishes a monthly newsletter for retail marketing managers and requires its subscribers to pay $45 in
advance for a one-year subscription. During the month of August 2019, Evans Ltd. sold 180 one-year subscriptions and
received payments in advance from all new subscribers. Only 72 of the new subscribers paid their fees in time to receive
the August newsletter; the other subscriptions began with the September newsletter. Table 6-4. Table 6-5 (Use
appropriate factor from the table provided.)
a-3. Record the journal entry to show the effect of subscription fees received in advance and Subscription revenue earned during
August 2019. (If no entry is required for a transaction/event, select "No journal entry required" In the first account fleld.)
View transaction list
Journal entry worksheet
<
1
2
Record the cash collection of subscription fees received in advance.
Note: Enter debits before credits.
Event
1
Record entry
General Journal
Clear entry
Debit
Credit
View general journal](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F6db4719a-9a82-4a68-9040-c81531e716f9%2Fd017e969-219b-47e7-b1bb-aae4795d1c94%2Fomee3u_processed.png&w=3840&q=75)
![Required Information
[The following information applies to the questions displayed below.]
Evans Ltd. publishes a monthly newsletter for retail marketing managers and requires its subscribers to pay $45 in
advance for a one-year subscription. During the month of August 2019, Evans Ltd. sold 180 one-year subscriptions and
received payments in advance from all new subscribers. Only 72 of the new subscribers paid their fees in time to receive
the August newsletter; the other subscriptions began with the September newsletter. Table 6-4, Table 6-5 (Use
appropriate factor from the table provided.)
Required:
a-1. Use the horizontal model to record the effects of subscription fees received in advance during August 2019. Indicate the financial
statement effect. (Enter decreases with a minus sign to Indicate a negative financial statement effect.)
Assets
Balance Sheet
Assets
Liabilities
a-2. Use the horizontal model to record the effects of subscription revenue earned during August 2019. Indicate the financial
statement effect. (Enter decreases with a minus sign to Indicate a negative financial statement effect.)
Balance Sheet
+ Stockholders' Equity
+
Liabilities
Net Income
+ Stockholders' Equity +
+
H
Net Income
=
||=
Revenues
Revenues
Income Statement
Income Statement
Expenses
Expenses](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F6db4719a-9a82-4a68-9040-c81531e716f9%2Fd017e969-219b-47e7-b1bb-aae4795d1c94%2Ff90on7p_processed.png&w=3840&q=75)
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the
![Required Information
[The following information applies to the questions displayed below.]
Evans Ltd. publishes a monthly newsletter for retail marketing managers and requires its subscribers to
pay $45 in advance for a one-year subscription. During the month of August 2019, Evans Ltd. sold 180
one-year subscriptions and received payments in advance from all new subscribers. Only 72 of the new
subscribers paid their fees in time to receive the August newsletter; the other subscriptions began with
the September newsletter. Table 6-4, Table 6-5 (Use appropriate factor from the table provided.)
Evans Ltd. is now considering the possibility of offering a lifetime membership option to its subscribers. Under this proposal,
subscribers could receive the monthly newsletter throughout their lives by paying a flat fee of $540. The one-year
subscription rate of $45 would continue to apply to new and existing subscribers who choose to subscribe on an annual
basis. Assume that the average age of Evans Ltd.'s current subscribers is 38 and their average life expectancy is 78 years.
Evans Ltd.'s average interest rate on long-term debt is 12%.
c-1. Using the information given, calculate the present value of a lifetime membership for an average subscriber. (Round PV
factors to 4 decimal places and final answer to 2 decimal places.)
Present value
c-2. Would it be profitable for Evans Ltd. to sell lifetime subscriptions?
O NO
Yes](https://content.bartleby.com/qna-images/question/6db4719a-9a82-4a68-9040-c81531e716f9/2b1391fa-260a-46e0-880f-42bef1dc7b59/71pzz4l_thumbnail.png)
![Required Information
[The following information applies to the questions displayed below.]
Evans Ltd. publishes a monthly newsletter for retail marketing managers and requires its subscribers to
pay $45 in advance for a one-year subscription. During the month of August 2019, Evans Ltd. sold 180
one-year subscriptions and received payments in advance from all new subscribers. Only 72 of the new
subscribers paid their fees in time to receive the August newsletter; the other subscriptions began with
the September newsletter. Table 6-4, Table 6-5 (Use appropriate factor from the table provided.)
b. Calculate the amount of subscription revenue earned by Evans Ltd. during the year ended December 31, 2019, for these
180 subscriptions sold in August 2019.
Revenue earned during August
Revenue earned from September-December
Total subscription revenue earned during 2019 from August 2019 sales
$
0](https://content.bartleby.com/qna-images/question/6db4719a-9a82-4a68-9040-c81531e716f9/2b1391fa-260a-46e0-880f-42bef1dc7b59/pmmgyx_thumbnail.png)
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