Question 28 If Sadie owns a college supply store and wishes to increase the lifetime value of her customers, what is one option that may help? Spending more to acquire each customer O Offering lower prices Targeting customers at the older end of her target market (Juniors and Seniors) in hopes that they have more money. Having a promotional event that encourages her customers to come more often. Question 29 Ursula wishes to grow her customer's loyalty to her seafood restaurant. Which would be the best pathway for her to follow? advertise on strategic forms of social media. start a punch-card based customer incentive system. provide personal attention and high-quality customer service. provide the lowest possible prices to undercut the competition.

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
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Question 28
If Sadie owns a college supply store and wishes to increase the lifetime value of her
customers, what is one option that may help?
Spending more to acquire each customer
O Offering lower prices
Targeting customers at the older end of her target market (Juniors and Seniors)
in hopes that they have more money.
Having a promotional event that encourages her customers to come more often.
Question 29
Ursula wishes to grow her customer's loyalty to her seafood restaurant. Which would
be the best pathway for her to follow?
advertise on strategic forms of social media.
start a punch-card based customer incentive system.
provide personal attention and high-quality customer service.
provide the lowest possible prices to undercut the competition.
Transcribed Image Text:Question 28 If Sadie owns a college supply store and wishes to increase the lifetime value of her customers, what is one option that may help? Spending more to acquire each customer O Offering lower prices Targeting customers at the older end of her target market (Juniors and Seniors) in hopes that they have more money. Having a promotional event that encourages her customers to come more often. Question 29 Ursula wishes to grow her customer's loyalty to her seafood restaurant. Which would be the best pathway for her to follow? advertise on strategic forms of social media. start a punch-card based customer incentive system. provide personal attention and high-quality customer service. provide the lowest possible prices to undercut the competition.
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