Question 11 Which best describes an operation that penetrates an existing market with a lower cost alternative within a short amount of time? Group of answer choices a. Product/service imitator b. Product/service innovator c. Focused operation d. Mass customization e. Unfocused operation

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Question 11

Which best describes an operation that penetrates an existing market with a lower cost alternative within a short amount of time?
 
Group of answer choices
a. Product/service imitator
b. Product/service innovator
c. Focused operation
d. Mass customization
e. Unfocused operation
Expert Solution
Step 1

Business operations are directed to activities that companies employ on a day-to-day basis to improve the value of the company & earn a return. Business operations increase as the firm grows, & the management must plan to adapt the changes to control glitches from happening in the system.

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