Problem 2: Luxury Cruise Lines has a fleet of ships that travel to Alaska repeatedly every summer. A considerable amount of advertising is done each winter to help generate enough passengers for the summer. With the coming of the new winter season, a decision needs to be made about how much advertising to do this year. Amount of 225 400 350 275 450 advertising ($1,000s) Sales 16 21 20 17 23 (thousands of passengers) 1. How many thousands of passengers would be generated if Luxury Cruise spends $300,000 on advertising? 2. Estimate the amount of advertising needed to target a booking of 22,000 passengers. 3. Is the regression model a good model? Why?

MATLAB: An Introduction with Applications
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Author:Amos Gilat
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Problem 2: Luxury Cruise Lines has a fleet of ships that travel to Alaska repeatedly every
summer. A considerable amount of advertising is done each winter to help generate
enough passengers for the summer. With the coming of the new winter season, a
decision needs to be made about how much advertising to do this year.
Amount of
225
400
350
275
450
advertising
($1,000s)
Sales
16
21
17
23
(thousands
of
passengers)
1. How many thousands of passengers would be generated if Luxury Cruise spends
$300,000 on advertising?
2. Estimate the amount of advertising needed to target a booking of 22,000 passengers.
3. Is the regression model a good model? Why?
20
Transcribed Image Text:Problem 2: Luxury Cruise Lines has a fleet of ships that travel to Alaska repeatedly every summer. A considerable amount of advertising is done each winter to help generate enough passengers for the summer. With the coming of the new winter season, a decision needs to be made about how much advertising to do this year. Amount of 225 400 350 275 450 advertising ($1,000s) Sales 16 21 17 23 (thousands of passengers) 1. How many thousands of passengers would be generated if Luxury Cruise spends $300,000 on advertising? 2. Estimate the amount of advertising needed to target a booking of 22,000 passengers. 3. Is the regression model a good model? Why? 20
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