Multiple Choice vertical merger. conglomerate merger. diagonal merger.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Transcribed Image Text:Market Share of Firms in Industry
3
20
5
25
20
Industry 1
Alpha
30
Beta
Kappa
Delta
80
25
20
2
30
Multiple Choice
10
25
20
vertical merger.
conglomerate merger.
diagonal merger.
4
20
3
25
horizontal merger.
20
5
The table shows market shares of firms in hypothetical industries. Assume Beta is a key supplier of inputs to Alpha, but otherwise these are distinct industries with no buyer-seller relations
or competition among them. A merger between Firm 2 in Alpha and Firm 3 in Beta would be an example of a
0
1
0
10
6
0
1
0
16
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