Most manufacturers say that employee safety matters above everything else, but "safety doesn't sell".  Recently a woodworking lobbyist with a PhD in physics invented a device that automatically stops a power saw if the blade comes in contact with human flesh.  The inventor of eventually started his own company to build the devices and sell them directly to businesses that use power saws since existing saw manufacturers were unwilling to include the device into their saws. In addition to the obvious humanitarian benefits of reducing serious injuries, how else might the manufacturer of this product convince potential customers of its worth?

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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Most manufacturers say that employee safety matters above everything else, but "safety doesn't sell".  Recently a woodworking lobbyist with a PhD in physics invented a device that automatically stops a power saw if the blade comes in contact with human flesh.  The inventor of eventually started his own company to build the devices and sell them directly to businesses that use power saws since existing saw manufacturers were unwilling to include the device into their saws.

In addition to the obvious humanitarian benefits of reducing serious injuries, how else might the manufacturer of this product convince potential customers of its worth?

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