model in part (c) explain? e. Given the results in parts (a) and (c), what should your next step be? Explain. f. What are the managerial implications of these results? 10. Resorts & Spas, a magazine devoted to upscale vacations and accommodations, pub- lished its Reader's Choice List of the top 20 independent beachfront boutique hotels in the world. The data shown are the scores received by these hotels based on the results from Resorts & Spas' annual Readers' Choice Survey. Each score represents the per- centage of respondents who rated a hotel as excellent or very good on one of three criteria (comfort, amenities, and in-house dining). An overa and used to rank the hotels. The highest ranked hotel, the Muri Beach Odyssey, has an overall score of 94.3, the highest component of which is 97.7 for in-house dining. Score was also reported Hotel In-House Dining Overall Comfort Amenities Muri Beach Odyssey 97.7 94.3 94.5 90.8 96.6 Pattaya Resort 92.9 84.1 96.6 100.0 99.9 88.4 92.8 Sojourner's Respite 1on8 Spa Carribe Penang Resort and Spa 88.5 94.7 97.0 91.2 95.0 87.8 91.1 90.4 90.2 92.4 82.0 98.7 Mokihana Ho-kele file 95.9 86.2 91.9 90.1 Theo's of Cape Town 88.8 Cap d'Agde Resort Spirit of Mykonos 92.5 92.5 89.8 ontHotels 94.6 85.8 90.7 89.3 90.4 83.2 90.5 89.1 Turismo del Mar 81.9 88.5 90.8 89.1 Hotel Iguana Chapter 7 Linear Regression In-House Dining Amenities Comfort Overall Hotel 89.6 93.0 93.0 89.0 Sidi Abdel Rahman Palace 91.2 78.2 92.5 Sainte-Maxime Quarters 88.6 91.6 73.5 93.0 Rotorua Inn 87.1 74.9 89.6 Club Lapu-Lapu 90.9 87.1 78.0 91.5 Terracina Retreat 94.3 86.5 Hacienda Punta Barco 77.3 90.8 95.4 86.1 Rendezvous Kolocep 76.4 91.4 94.8 86.0 Cabo de Gata Vista 72.2 86.0 92.0 89.2 Sanya Deluxe 85.1 93.4 77.3 91.8 a. Determine the estimated multiple linear regression equation that can be used to pre- dict the overall score given the scores for comfort, amenities, and in-house dining. b. Use the t test to determine the significance of each independent variable. What is the conclusion for each test at the 0.01 level of significance? c. Remove all independent variables that are not significant at the 0.01 level of signifi- cance from the estimated regression equation. What is your recommended estimated regression equation? d. Suppose Resorts & Spas has decided to recommend each of the independent beach- front boutiques in its data that achieves an estimated overall score over 90. Use the regression equation developed in part (c) to determine which of the independent beachfront boutiques will receive a recommendation from Resorts & Spas 11. The American Association of Individual Investors (AAI) On-Line Discount Broker Survey polls members on their experiences with electronic trades handled by discount brokers. As part of the survey, memhers
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