MNO Limited publishes a magazine targeted at urban professionals who live on the east and west coasts of the U.S., and all of the magazines are printed at a marginal cost of $0.50 per copy at a publishing plant in Kansas. If the East Coast elasticity of demand for the magazine is -1.50 and the West Coast elasticity of demand is -2, what prices should MNO Limited charge for the magazines in these two markets in order to maximize profits? A.Price should be $1.50 on the West Coast and $2 on the East Coast B. Price should be $0.50 in both markets C. Price should be $2 on the West Coast and $1.50 on the East Coast D.Price should be $1 on the West Coast and $1.50 on the East Coast

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
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MNO Limited publishes a magazine targeted
at urban professionals who live on the east
and west coasts of the U.S., and all of the
magazines are printed at a marginal cost of
$0.50 per copy at a publishing plant in
Kansas. If the East Coast elasticity of demand
for the magazine is -1.50 and the West Coast
elasticity of demand is -2, what prices should
MNO Limited charge for the magazines in
these two markets in order to maximize
profits?
A.Price should be $1.50 on the West Coast
and $2 on the East Coast
B.Price should be $0.50 in both markets
C. Price should be $2 on the West Coast and
$1.50 on the East Coast
D.Price should be $1 on the West Coast and
$1.50 on the East Coast
Transcribed Image Text:MNO Limited publishes a magazine targeted at urban professionals who live on the east and west coasts of the U.S., and all of the magazines are printed at a marginal cost of $0.50 per copy at a publishing plant in Kansas. If the East Coast elasticity of demand for the magazine is -1.50 and the West Coast elasticity of demand is -2, what prices should MNO Limited charge for the magazines in these two markets in order to maximize profits? A.Price should be $1.50 on the West Coast and $2 on the East Coast B.Price should be $0.50 in both markets C. Price should be $2 on the West Coast and $1.50 on the East Coast D.Price should be $1 on the West Coast and $1.50 on the East Coast
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