MMV Inc. opened a chain of businesses several years ago that provide quick oil changes and other minor services in conjunction with a convenience operation consisting of a soup, sandwich, and snack bar. The strategy was that as customers brought autos in for oil changes, they would likely use the convenience operation to purchase a sandwich, bowl of soup, beverage, or some other snack while they were waiting for the work to be completed on their autos. The oil change operation occupies 70% of the facility and includes three service bays. The soup, sandwich, and snack bar occupies the remaining 30%. A general manager is responsible for the entire operation, but each segment also has a manager responsible for its individual operation. Recently, the following annual operating information for the soup, sandwich, and snack bar at one of MMV's locations caught the general manager's attention. Sales for the year were $320,000, and cost of sales (food, beverages, and snack items) are 50% of sales revenue. Operating expense information for the convenience operation follows: Food service items (spoons, napkins, etc.) Utilities $ 5,000 8,600 62,000 74,000 Wages for part-time employees Convenience operation manager's salary L000

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### Case Analysis: MMV Inc. Convenience Operation

MMV Inc. opened a chain of businesses several years ago that provide quick oil changes and other minor services in conjunction with a convenience operation consisting of a soup, sandwich, and snack bar. The strategy was that as customers brought autos in for oil changes, they would likely use the convenience operation to buy a sandwich, bowl of soup, beverage, or some other snack while they were waiting for the work to be completed on their autos. The oil change operation occupies 70% of the facility and includes three service bays. The soup, sandwich, and snack bar occupies the remaining 30%. A general manager is responsible for the entire operation, but each segment also has a manager responsible for its individual operation.

Recently, the following annual operating information for the soup, sandwich, and snack bar at one of MMV’s locations caught the general manager’s attention. Sales for the year were $320,000, and costs of sales (food, beverages, and snack items) are 50% of sales revenue. Operating expense information for the convenience operation follows:

| **Description**                         | **Expenses ($)** |
|-----------------------------------------|------------------|
| Food service items (spoons, napkins, etc.) | 5,000            |
| Utilities                               | 8,600            |
| Wages for part-time employees           | 62,800           |
| Convenience operation manager’s salary  | 74,200           |
| General manager’s salary                | 32,000           |
| Advertising                             | 38,400           |
| Insurance                               | 13,480           |
| Property taxes                          | 4,400            |
| Food equipment depreciation             | 6,480            |
| Building depreciation                   | 29,080           |

While investigating these operating expenses, MMV Inc. determines the following:

- **Utilities**: Allocated to each segment based on square footage; however, 50% of the amount allocated to the soup, sandwich, and snack bar results from operating the food equipment.
- **General manager’s salary**: Allocated based on estimated time spent with each operation. It is determined that 15% of the general manager’s time is spent with the convenience operation.
- **Advertising**: Allocated to each segment equally but reduced by $4,400 if MMV decided to advertise only the auto services.
- **Insurance**: Allocated to each segment based on
Transcribed Image Text:### Case Analysis: MMV Inc. Convenience Operation MMV Inc. opened a chain of businesses several years ago that provide quick oil changes and other minor services in conjunction with a convenience operation consisting of a soup, sandwich, and snack bar. The strategy was that as customers brought autos in for oil changes, they would likely use the convenience operation to buy a sandwich, bowl of soup, beverage, or some other snack while they were waiting for the work to be completed on their autos. The oil change operation occupies 70% of the facility and includes three service bays. The soup, sandwich, and snack bar occupies the remaining 30%. A general manager is responsible for the entire operation, but each segment also has a manager responsible for its individual operation. Recently, the following annual operating information for the soup, sandwich, and snack bar at one of MMV’s locations caught the general manager’s attention. Sales for the year were $320,000, and costs of sales (food, beverages, and snack items) are 50% of sales revenue. Operating expense information for the convenience operation follows: | **Description** | **Expenses ($)** | |-----------------------------------------|------------------| | Food service items (spoons, napkins, etc.) | 5,000 | | Utilities | 8,600 | | Wages for part-time employees | 62,800 | | Convenience operation manager’s salary | 74,200 | | General manager’s salary | 32,000 | | Advertising | 38,400 | | Insurance | 13,480 | | Property taxes | 4,400 | | Food equipment depreciation | 6,480 | | Building depreciation | 29,080 | While investigating these operating expenses, MMV Inc. determines the following: - **Utilities**: Allocated to each segment based on square footage; however, 50% of the amount allocated to the soup, sandwich, and snack bar results from operating the food equipment. - **General manager’s salary**: Allocated based on estimated time spent with each operation. It is determined that 15% of the general manager’s time is spent with the convenience operation. - **Advertising**: Allocated to each segment equally but reduced by $4,400 if MMV decided to advertise only the auto services. - **Insurance**: Allocated to each segment based on
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