Match each of the following Segmentation criteria (Demographics, Psychographics, Geographical, Behavioral) with an example of how it would be applied to define a consumer group. Persons with College Education Men Over the Age of 40 Risk Takers Persons Who Eat Pizza 3+ Per Week ✓ [Choose ] Cultural Behavioral Demographic Psychographic Social Geographic [Choose] [Choose]
Match each of the following Segmentation criteria (Demographics, Psychographics, Geographical, Behavioral) with an example of how it would be applied to define a consumer group. Persons with College Education Men Over the Age of 40 Risk Takers Persons Who Eat Pizza 3+ Per Week ✓ [Choose ] Cultural Behavioral Demographic Psychographic Social Geographic [Choose] [Choose]
Ciccarelli: Psychology_5 (5th Edition)
5th Edition
ISBN:9780134477961
Author:Saundra K. Ciccarelli, J. Noland White
Publisher:Saundra K. Ciccarelli, J. Noland White
Chapter1: The Science Of Psychology
Section: Chapter Questions
Problem 1TY
Related questions
Question
![Match each of the following Segmentation criteria (Demographics, Psychographics,
Geographical, Behavioral) with an example of how it would be applied to define a
consumer group.
Persons with College Education
Men Over the Age of 40
Risk Takers
Persons Who Eat Pizza 3+ Per Week
[Choose ]
Cultural
Behavioral
Demographic
Psychographic
Social
Geographic
[Choose]
[Choose ]](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F6967809e-7a9d-47ec-9c0d-a9511f5ec028%2Fdaddfcd2-c50c-46a0-b2e9-06891b8d2d52%2F4shgsw_processed.jpeg&w=3840&q=75)
Transcribed Image Text:Match each of the following Segmentation criteria (Demographics, Psychographics,
Geographical, Behavioral) with an example of how it would be applied to define a
consumer group.
Persons with College Education
Men Over the Age of 40
Risk Takers
Persons Who Eat Pizza 3+ Per Week
[Choose ]
Cultural
Behavioral
Demographic
Psychographic
Social
Geographic
[Choose]
[Choose ]
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